Hey there, fellow internet enthusiasts! If you’re reading this, you’ve heard about the latest buzz in the SEO world: Google’s March 2023 Core Algorithm Update. But if you’ve been living under a rock, let me catch you up on what’s been happening.
What is a “Core Update”?
Google is like a magician that loves to pull surprises out of its hat several times a year. These surprises are known as “core updates.”
This is solely to deliver helpful and reliable results for the users.
The March 2023 Core Algorithm Update from Google is important for website owners and online businesses to remember.
While it’s impossible to predict exactly how this update will affect search rankings
Staying informed and monitoring website performance closely can help mitigate any potential negative impacts
The Lowdown on the March 2023 Core Algorithm Update 
Let’s dive into what the update is all about.
- Firstly, this is the first broad core update of 2023 and the first in over six months, following the September 2022 broad core update.
- As Google continually works to improve its search ranking algorithms, updates like these can significantly impact how websites perform in search results.
- As the update takes at least two weeks to roll out, the details about how it will impact your website are difficult to predict.
For now, website owners and online businesses must pay attention to these updates and understand how they might be affected.
During this time, websites may experience changes in their search rankings. Let’s dive into what the update is all about.
What Does This Mean for Your Website?
If you find that the update has negatively impacted your website, Google recommends that you assess your content.
Consider asking some questions to help identify potential issues with your pages through guidance on building high-quality sites.
Some of these major questions are:
| 1) Determine if the content offers original information, reporting, research, or analysis? |
| 2) Evaluate if the content provides a comprehensive description of the topic and insightful analysis that goes beyond the obvious? |
| 3) If the content utilizes other sources, assessing whether it adds substantial additional value and originality is crucial instead of merely copying or rehashing the sources. |
| 4) It is also important to evaluate whether the headline and page title offers a helpful and descriptive content summary. |
| 5) Consider whether the content is bookmark-worthy, shareable, or recommendable. Also, ensure it would be appropriate to feature in a printed magazine, encyclopedia, or book. |
| 6) Assessing whether the content inspires trust through clear sourcing, evidence of expertise, author or site background, and links to the author or About pages |
| 7) One should evaluate if the producing site is recognized and trusted as an authority. |
| 8) Assess whether the content is composed by an expert or enthusiast who thoroughly understands the topic. |
| 9) One should evaluate whether the content is trustworthy for issues concerning money or life. |
What if your website ranks negatively?
If you follow the above guidelines, your website will rank well on Google. However, it’s important to note that a negative ranking impact doesn’t necessarily mean something is wrong with your website. You need to focus on E-E-A-T on your website.
We’ll cover the changes Google has made to their algorithm, what they hope to achieve, and what that means for website owners and marketers soon. To stay updated, follow our insights page.
In Conclusion
So, there you have it! The rundown on Google’s March 2023 Core Algorithm Update. While we can’t predict exactly what the update will bring, this guide has given you a better understanding of what’s to come and what you can do to stay ahead. And if all else fails, you can always go back to living under that rock! (But we don’t recommend it.)
FAQ’s
1. What is a Core Update?
A “core update” is a term used by Google to describe significant changes to its search ranking algorithm. Google releases several core updates yearly to keep its algorithm up-to-date with changing user behaviors and trends. These updates are designed to improve the quality of search results and provide a better user experience.
2. What is the March 2023 Core Algorithm Update about?
The March 2023 Core Algorithm Update is the first broad core update of 2023 and the first one in over six months. As with all core updates, the primary objective of this update is to improve the quality of search results and the user experience. However, it’s difficult to predict how this update will impact search rankings, as Google takes at least two weeks to roll it out.
3. How can website owners and online businesses prepare for the update?
Google recommends that website owners and online businesses assess their content and ensure it provides original information, insightful analysis, and a comprehensive topic description. They should also evaluate whether their content is trustworthy, shareable, bookmark-worthy, and appropriate for print media.
Additionally, website owners should focus on E-A-T (Expertise, Authority, and Trustworthiness) and follow Google’s guidelines for building high-quality sites.
4. What if the update negatively impacts a website’s ranking?
A negative ranking impact doesn’t necessarily mean something is wrong with the website. Website owners should review their content and assess whether it meets Google’s guidelines for building high-quality sites. By focusing on E-A-T and following these guidelines, website owners can improve their website’s ranking on Google.
